Lisa Marsh Ryerson is president of AARP Foundation, the charitable affiliate of AARP. A bold, disciplined and collaborative leader, she sets the Foundation’s strategic direction and steers its efforts to realize an audacious vision: a country free of poverty, where no older person feels vulnerable. Since she took the helm, AARP Foundation has developed pioneering initiatives, explored new avenues for collaboration, and secured unprecedented funding to support programs that truly change lives.
Senior Placement Services
No Service Fees
Find Senior Living and Care Options
Making the right care decision for your loved one can be a daunting task filled with stress, tension and pressure. There are so many assisted living, memory care, nursing, and other care options available in Sonoma, Marin, Napa, Solano and Mendocino Counties - the terminology is often unfamiliar. Senior Care Authority® will streamline the process to make it easier for you to make an informed decision.
Our national team of Senior Care Advisors spends countless hours inspecting locations, from mid-to-larger size communities as well as smaller, residential care homes, meeting the staff and reviewing state reports to advise you of any citations that may have been issued against a particular location.
A Senior Care Advisor will meet personally with you to discuss your options, accompany you on visits to locations and ensure that all your questions are answered. The hallmark of our service commitment is that we are by your side every step of the way. We would be happy to put you in contact with an advisor in your area who will provide you with expert advice on any of the assisted living locations listed in our directory of locations.
“8 Steps to Senior Placement”
Elder Care Consulting
Service Fees May Apply
Get individualized assistance with your loved one
Sometimes our families just need more help with challenging transitions and decision-making. This may include facilitating essential conversations between family members, home care agency or caregiver selection, connections to valuable resources or regular visitations with a loved one providing "peace of mind" to family members when they are unable to visit themselves.
It can be comforting to have someone partner with you who is outside the emotional landscape of the family, doing research, talking to providers, organizing paperwork, or finding those "needle in a haystack" resources. A go-to person you can turn to when things get overwhelming. Whatever the need, we can customize our services for your family or provide you with vetted referral sources.
“8 Additional Ways We Can Help You”
Top 10 signs your loved ones may need senior care
Increased falls or risk of falls
Wandering from home
Wearing the same clothes multiple days
Frequently forgetting to take medications
An unsafe/unclean home
Difficulty with one or more activites of daily living such as bathing, preparing meals, toileting.
Need for nighttime supervision that cannot be met by in-home caregiver.
Repeating questions and multiple phone calls with the same questions.
Not eating or drinking fluids regularly
Unsafe behavior (leaving the stove on, exterior doors opened)
We Do The Homework For You
We are here with personalized, professional service to support you and relieve the stress of finding the care that your loved one needs. We personally visit every senior living community we present to you to ensure they maintain the safety and security you expect. Together, we will find the living solution that will provide the best quality of life possible for your loved one. Following is our process to learn more about your loved to assist in finding the best options:
In our initial conversation, we work with you to get a comprehensive understanding of your family's needs, answer your questions ,and set up a time to meet with you.
When we meet with you, we present the senior living alternatives that provide the safety, care, and comfort you expect and that meet your location and budget requirements.
After identifying providers that potentially meet your needs, we will schedule tours and accompany you to each community. Once your selection is made, we can assist with the paperwork and assist you in making arrangements for moving, when the time comes.
After the move, we will follow up with you to ensure that the location chosen is meeting your expectations of the care, comfort, and safety needs of your loved one. We are always available to answer questions that may arise.
About Marcy Baskin
Marcy Baskin, Managing Director of Senior Care Authority, a private Case Manager, is able to partner with you to understand your options, plot a course, and maneuver through the twists and turns of eldercare.
Trained at Sonoma State University as a Patient Navigator and Family Advocate, she is a seasoned survivor of her own family in just such a crisis. Marcy founded ElderRoads, a private eldercare navigation practice and has helped many, many families find their way through the maze of information, identify priorities and preferences, and work within those parameters to help sort through the daunting number of options.
She is familiar with residential care options in the area, understands the resources available to famllies, and can help you navigate the sometimes murky waters of senior care. With empathy, compassion, and kindness, she will be your partner and advocate as you find the right fit and appropriate solutions for your loved one. Rare is the family who is sufficiently prepared for the changing healthcare needs of an aging loved one. Decisions need to be made, information gathered, resources identified and located. Usually an adult child or spouse is tasked with all of this and has to navigate transitions through an emotionally charged and demanding landscape. Pile on the possibility of family dynamics, financial stress, and managing one's own life and you have a recipe for distress and overwhelm.
Marcy remembers what it felt like to suddenly find herself in a position of "parenting her parents", needing to make critical decisions on their behalf, and not knowing where to turn for help. Her motivation for doing this work comes from the personal challenges she experienced and the desire to make a difference in the lives of families who find themselves in what are often challenging circumstances.
Marcy is also creator and director of ElderCare Consulting training and the Peace of Mind program for the Senior Care Authority network, and author of the book "Assisted Living: Questions I Wish I Had Asked".
Marcy is always happy to help with all the necessary services related to assisted living facilities or residential care homes for your loved ones in San Francisco North Bay. You can see assisted living facility reviews in San Francisco North Bay Area on her corporate page.