Senior Placement Services
No Service Fees

Find Senior Living and Care Options
Making the right care decision for your loved one can be a daunting task filled with stress, tension and pressure. There are so many assisted living, memory care, nursing, and other care options available in Sonoma, Marin, Napa, Solano and Mendocino Counties - the terminology is often unfamiliar. Senior Care Authority® will streamline the process to make it easier for you to make an informed decision.

Our national team of Senior Care Advisors spends countless hours inspecting locations, from mid-to-larger size communities as well as smaller, residential care homes, meeting the staff and reviewing state reports to advise you of any citations that may have been issued against a particular location.

A Senior Care Advisor will meet personally with you to discuss your options, accompany you on visits to locations and ensure that all your questions are answered. The hallmark of our service commitment is that we are by your side every step of the way. We would be happy to put you in contact with an advisor in your area who will provide you with expert advice on any of the assisted living locations listed in our directory of locations.

“8 Steps to Senior Placement”

Elder Care Consulting
Service Fees May Apply

Get individualized assistance with your loved one
Sometimes our families just need more help with challenging transitions and decision-making. This may include facilitating essential conversations between family members, home care agency or caregiver selection, connections to valuable resources or regular visitations with a loved one providing "peace of mind" to family members when they are unable to visit themselves.

It can be comforting to have someone partner with you who is outside the emotional landscape of the family, doing research, talking to providers, organizing paperwork, or finding those "needle in a haystack" resources. A go-to person you can turn to when things get overwhelming. Whatever the need, we can customize our services for your family or provide you with vetted referral sources.

“8 Additional Ways We Can Help You”

Practicing Gratitude

Even when life is full of challenging circumstances, practicing gratitude can create an awareness of what is always available to us.

Downsizing, Rightsizing and Sorting Through a Loved One’s Possessions

Rachel Kodanaz is a heart-minded professional helping her audiences to Embrace Life’s Challenges. Rachel has been speaking passionately to national audiences for over 20 years, addressing all aspects of change, growth, and acceptance that comes with embracing life challenges. Rachel has published numerous articles and has appeared on Good Morning America. Her books, Finding Peace, One Piece at a Time: What to do with yours or a loved one’s personal possessions, best-selling Living with Loss One Day at a Time, and Grief in the Workplace have received international acclaim.

Unique Tools to Re-engage Older Adults

Kari Rogenski is Director of the Hummingbird Project by Sage Eldercare Solutions. Kari combined her passion for eldercare and the creative arts by becoming a licensed marriage and family therapist and registered drama therapist working with elders. She is also co-creator of Joyful Moments: Meaningful Activities to Engage Older Adults. She is a proud advocate for the importance of finding and embracing joy throughout life.

Finding Resilience

There is a lot of talk these days about the importance of resilience and how it is especially significant as we age

Cultivating Self Compassion When Caring For Others

Today’s workplaces are more demanding than ever. Even if you like your job and are on a career path you have chosen, the amount of focus and responsibility can be daunting, even without other challenging responsibilities at home.

Top 10 signs your loved ones may need senior care

We Do The Homework For You

We are here with personalized, professional service to support you and relieve the stress of finding the care that your loved one needs. We personally visit every senior living community we present to you to ensure they maintain the safety and security you expect. Together, we will find the living solution that will provide the best quality of life possible for your loved one. Following is our process to learn more about your loved to assist in finding the best options:

About Marcy Baskin

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Marcy Baskin, Managing Director of Senior Care Authority, is a trained and experienced private case manager, eldercare consultant, and family advocate. She will partner with you to understand all your options, create a realistic plan, and maneuver through the twists and turns of eldercare.

Trained at Sonoma State University as a Patient Navigator and Family Advocate, she is a seasoned survivor of her own family in just such a crisis. Marcy founded ElderRoads, a private eldercare navigation practice and has helped many, many families find their way through the maze of information, identify priorities and preferences, and work within those parameters to help sort through the daunting number of options.

She is familiar with residential care options in the area, understands the resources available to famllies, and can help you navigate the sometimes murky waters of senior care. With empathy, compassion, and kindness, she will be your partner and advocate as you find the right fit and appropriate solutions for your loved one. 

Rare is the family who is sufficiently prepared for the changing healthcare needs of an aging loved one. Decisions need to be made, information gathered, resources identified and located. Usually an adult child or spouse is tasked with all of this and has to navigate transitions through an emotionally charged and demanding landscape. Pile on the possibility of family dynamics, financial stress, and managing one's own life and you have a recipe for distress and overwhelm.

Marcy remembers what it felt like to suddenly find herself in a position of "parenting her parents", needing to make critical decisions on their behalf, and not knowing where to turn for help. Her motivation for doing this work comes from the personal challenges she experienced and the desire to make a difference in the lives of families who find themselves in what are often challenging circumstances.

Marcy is also creator and director of Eldercare Consulting training program for the Senior Care Authority network and is a mentor for their national network franchisees. She authored the book "Assisted Living: Questions I Wish I Had Asked", which has served numerous families throughout the United States.

Marcy is happy to help with all the necessary services related to assisted living facilities or residential care homes for your loved ones in San Francisco North Bay. You can see assisted living facility reviews in San Francisco North Bay Area on her corporate page.